FTC Extends Public Comment on Proposed Policy Statement Regarding Personalized Pricing

Summary: The Federal Trade Commission extended by seven days the public comment period on the proposed enforcement policy statement regarding personalized pricing.

Why it matters: This matters if it changes compliance expectations, enforcement posture, or the practical workload for teams that have to translate guidance into controls, evidence, and operating process.

What to watch: Watch for follow-on implementation guidance, regulator clarification, enforcement movement, or changes in how larger organizations operationalize the requirement.

Source: [Executive Risk] FTC Consumer Protection Press Releases